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   Frank Moreno

The CMO who will partner with you to drive your results.

Strategically take control of your marketing with my leadership, business acumen, and soft skills.

Are you looking for a structured, dedicated, objective leader to achieve a timely, cost effective, successful outcome?

I am ready to roll up my sleeves and get the job done.

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About Frank

Frank has a proven record of success in helping companies grow their businesses through strategic marketing initiatives, including scaling a business group into an international business and developing and closing international oil and gas contracts. A seasoned professional with a proven track record of success in publicly traded companies, his passion is in helping businesses turn marketing into a strategic and sustainable core competency. As a creative problem-solver with a knack for developing innovative sales and marketing strategies, and an expert in social selling, lead generation, and funnel management, Frank enjoys leading the implementation of marketing strategies that lead companies to reach their goals.

WHY A CMO?

Objective Perspective

Looking for an unbiased marketing leader who can help you achieve your goals?

A fractional CMO is a part-time executive who can run your marketing team and be responsible for all of your marketing outcomes. They will work with you to understand your goals, assess your current marketing efforts, and create a comprehensive plan to achieve your desired results.

I'd love to hear more about your goals and how I can help you achieve them with marketing that gets results.
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Strategic Marketing Leadership

A fractional CMO can be what your company needs: a strategic advisor to the team, helping them develop, and implement strategies that support your goals, a hands-on-leader, working directly with a marketing team to develop and execute marketing campaigns, or a consultant, providing the company with insights, and advising on marketing best practices.

Senior Level Expertise

Businesses of all sizes will benefit from a CMO helping to develop and implement marketing strategies that are tailored to the company's needs and goals by an experienced marketing executive with a deep understanding of the latest marketing trends and strategies.

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Flexibility

Fractional CMOs can provide your business with the insights and advice you need to make informed marketing decisions. They can help your business identify new opportunities, develop effective strategies, and measure the results the of its marketing campaigns with the flexibility to scale your efforts up or down as needed.

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Fractional CMOs can provide your business with the same level of expertise as a full-time CMO, but a fraction of the cost. Fractional CMOs can be hired for a specific project or a period of time, typically on a contract basis without benefits or some overhead costs.

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Would I benefit more from a Marketing Agency, Consultant or a CMO?
  • Marketing agencies execute in silos, it is difficult for them to understand your business or your customers.

  • Consultants provide high-level strategy, but are not accountable as they don’t have to execute the strategy to be implemented.

  • A Fractional CMO provides high-level strategy, accountability, actionability and work within your company to understand your company and your customers.

What areas can a CMO help my company's marketing with?
  • Revenue Growth

    • Go-to-Market Planning

    • Sales & Distribution Strategy

    • ROMI – Return on Marketing Investment

    • Strategic Alliances

    • Demand Marketing

  • Other

    • CEO Support

    • COO Support

    • Leadership

    • Recruiting

    • Mentoring

How will you know if the investment in a CMO pays off?
  • The core responsibility of a fractional CMO is to create a high-level marketing strategy.  That strategy will typically center around three key strategic initiatives that can be measured.

    • Branding

    • Budget management

    • Content marketing

    • CRM

    • Email marketing

    • Marketing analytics

    • Marketing automation

    • Paid advertising

    • Public Relations

    • SEO

    • Social Media

    • Strategic Partnerships

    • Team Development

    • Website Development

 

"I am here to help you succeed."

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 Frank Moreno
 

"Whether you need results fast, your current marketing isn’t working or you need a new strategy as your Fractional CMO I will work with you to achieve your goals.  Contact me so we can discuss a strategy and identify key strategic initiatives we can start working on."

 

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